Overview
Cellcom is Israel’s largest cellular communications company. Cellcom provides a wide range of services to over 3 million subscribers, including mobile phone services, roaming services for tourists in Israel and for Cellcom subscribers abroad.
Challenge
As part of Cellcom’s major service point redesign, we were asked o design an entertaining interactive medium to provide the waiting customer with relevant information regarding purchase and upgrade options available.
Solution
Basch Interactive created for Cellcom the first interactive mobile catalogue on one glass with four screens. The innovative wall is designed to allow four people to browse four different content types simultaneously. The app is powered by YCD player.
Client:
Cellcom
Creative Concepts
Information Architecture
User Experience
Visual Design
CMS & Development